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In the earlier days, articles were formatted much the way that articles are formatted today, except html tags were not used. The articles were all text, just as many are today. However, while links in the article are hyperlinked today, they were not hyperlinked back then, in most cases.

In case you don’t know, when a link is hyperlinked, the reader can simply click on the link to visit the webpage. When it is not hyperlinked, the reader must copy and paste the URL into their web browser, or type it in.

Over time, people learned that some measure of copywriting skills were needed for article marketing, for the purpose of writing outstanding, attention getting headlines, and in order to create an effective author’s resource box.

Even though writing and distributing articles was turning out to be an effective and cost effective way to market a business, the articles that were written and distributed were of very high quality. The spirit of the Internet was still very visible and in full swing.

The articles were written more for the purpose of sharing information, and less for the purpose of marketing a business – yet business owners who were doing this were thriving because of it.

At that time, we were not inundated with information. There was no information overload, and nobody would dare write a sales letter and try to disguise it as an article. That’s what solo ads in ezines were for – sales letters. Articles, on the other hand, were helpful to those reading them.

Over the years, newbie marketers came on the scene and saw article marketing as an opportunity – but really did not fully understand or pay attention to the spirit of the Internet – the free exchange of information on a global scale. This is when salesy articles started appearing. Those newbie marketers soon learned that they wouldn’t get anywhere with this type of article marketing. Some gave up; others changed their ways and started doing it right.

It’s hard to say when the first article repository was born. Before that, however, articles were just sent to ezine publishers directly and posted to newsgroups. However, article announcement email lists came into play – where people could more easily get their articles into the hands of ezine publishers and web publishers.

Those announcement lists were very good, for a very long time, but they eventually played out, just as FFA Link sites played out. People were participating only for the purpose of distributing their own articles, but were not actually reading or using other people’s articles. However, those announcement lists did have a nice long run, and many people still use them today just for the small results that they get.

For the most part, however, article marketing is done today just as it was in the beginning, with very few differences. Article marketing is one of the few types of Internet Marketing methods that have remained the same, without losing any of its effectiveness.

Furthermore, article marketing is also one of the few marketing methods that have been able to stand the test of time, regardless of changes that have been made to search engines, the way people buy on the Internet or even laws that have changed – such as the spamming laws. None of the changes that have been made have had any impact, and there is no impact expected in the future as well.

Article marketing has been around almost as long as the Internet has been around – even though it wasn’t meant for actual marketing purposes. Many years ago, back in the 90’s, people actually shared information with each other. This was termed ‘the spirit of the Internet’ way back then, and that spirit still exists today, even though it isn’t as obvious.

The Internet was designed for the free and fast exchange of information. People wrote articles on a variety of topics, for the purpose of sharing information and educating others. At first, there really weren’t any article repositories. In fact, newsletters, also called ezines, came into play long before article banks did.

So, when you wanted to share an article with the Internet community, you posted the article on your website, in a Usenet newsgroup, or in your ezine. Eventually, people started allowing other ezine publishers to use their articles as well – and the author’s resource box was born.

Because articles had such an impact in each niche (niche being another word that wasn’t used at that time), intelligent marketers saw the potential for writing and distributing articles – freely – in order to promote their businesses. They started writing and distributing articles on a regular basis – and article marketing was born – even though it wasn’t necessarily called that then. It was simply called ‘writing and distributing articles.’

It is the links placed in the text and at the bottom of the page that makes article marketing so useful, successful and popular! Your article must have good content if you want it placed in many websites because this in turn will link back to your own website which of course will increase the website ranking. Unfortunately you cannot normally expect your site to be listed straight away with the search engines. Normally however, constant submission of articles can speed the process up, especially with the back links from authority sites.

The content on your website is what brings the search engines and hence visitors so therefore part of your article marketing campaign should be to continually add fresh content to your website. Remember that visitors do not know that your website is trying to get them to buy something. The majority of visitors are just searching for more information about something. Once you have them on your site you can show them the benefits of what you are promoting. This approach is often overlooked and as a consequence visitors do not always understand what is being done. By doing this you are securing any order you make and will receive less refund requests.

It is this type of article marketing that ensures visitors are always coming to your site. Regularly submitting articles is necessary and should not be viewed as something you only have to do once. Another benefit is quality websites (like yours will be) have other websites link to them and use their content as well. Having your article duplicated on other people’s sites can bring a great deal of traffic. Never underestimate how easy it is to increase your site traffic at no cost, all it requires is regular, fresh and unique article content to achieve this.

To keep the costs of your internet business down but at the same time improve the number of visitors your get to your site you need to seriously consider article marketing. This is an easy process of using the article, which has a back link at the bottom, to send people who have read it to a website that has more information. Many places accept articles without any charge but they should be sites with a good page rank. Seeing an increase in your website traffic should happen in a very short space of time. This is the benefit of using popular sites that have authority and providing they accept your contribution it will help you as well. Trust is probably more important on the Internet because most people are faceless.

This process of article marketing by submission to various sites, if carried out routinely, will ensure people read more of your work and actively look for it as your reputation grows. If you do not get this trust from people about the quality of your work, they will not visit your site(s). In time, your website’s ranking with Google and other search engines will increase from the number of incoming links you have, as your ranking grows, there will be even more visitors to your site. The more websites that link to yours, the more traffic you will achieve, more importantly, none of this traffic actually costs anything at all!

 
How To  Make Money Online (yes, even if you’re a newbie)Have you noticed how difficult it is to actually get any REAL information about how to make money online? It’s a nightmare isn’t it? You start off buying up everything you come across- all promising your overnight riches but only to disappoint you and leave you out of pocket. Well it doesn’t have to be like that as Michael Cheney is about to explain in this interview.

Michael Cheney, one of the most-respected names in Internet marketing, has been online since 1995 and is the man behind the 6-Figure launches of AdSense Videos, 11 Days To List Profits and Michael’s Traffic Videos. After receiving 1489 responses to a survey he put out to his list one big request came back from almost everyone; “Give us something easy, step-by-step and proven to make money online that anyone can do “! So that’s what he’s giving you in the new product Start Your Profits Today.

  Q. Michael, thank you for taking time out of your busy schedule to talk with us today.
 
  A. My pleasure – I know a lot of people out there want to get started making money online so it’s my job to get out and spread the word about how easy it  is.
 
  Q. So what do you see as being the main hurdles to newbies being able to make money on the internet? What is it that’s stopping them?
 
  A. To be honest with you I think the main thing is information. There is just so much BAD information out there, Scams, Cons. Just bad information that is  leading people astrayd wasting their time and money. I mean you get onto the Internet and the first thing you see almost is these get-rich-quick schemes. It’s not your fault for seizing these so-called opportunities as they are presented so well. And believe me – I know there are thousands of you out there who have been taken for a ride by things like this.  People on my list have been telling me this.
 
  Q. Yes, you ran survey didn’t you to ask your list what they wanted? What sort of questions did you ask them and what did they say?
 
  A. Well I asked how I could most help them. You know – I’ve been online since 1995 and make a lot of money online but I was keen to tap into their  BIGGEST challenges and needs. So I asked them what sort of information they wanted to learn. What style of learning they preferred and how they wanted this information to be delivered. I was totally blown away by the responses – I got 1489 people completing the survey!
 
  Q. So what did they say?
 
  A. There some big common themes that kept coming up as I looked at the responses and all the comments. These were that people want something hat is  STEP BY STEP,something that is AFFORDABALE and something that takes you right FROM BEGINNING and doesn’t leave anything out. You can get really frustrated when you start investing in products that claim to make you money online only to find that leave out a massive piece of the jigsaw. Or they forget to mention that you need to buy X,Y and Z just to make their system work. And that’s where Start Your Profits Today is different.
 
  Q. How do you mean exactly?
 
  A. Well, for the first time – I take you, as a total newbie beginner, right through the entire process from beginning to end on making money online. You discover how to get your own website address, how to create your website and how to start bringing the money in by selling other people’s products. This is a distilled version of the best making-money techniques I have ever used in my 13 years’ online experience. This is quite simple the fastest, easiest and best way to make money online and I show you what to do every step of the way.
 
  Q. Sounds great. So how do you take people through all these steps?
 
  A. Simple – I have recorded short videos on-screen of me actually doing each of these steps so you just follow the simple success formula – WATCH. COPY. EARN. You cannot go wrong, even a child could do it. I’m serious!
 
  Q.You’re right, it does sound really easy. So tell me, what are some of these steps that you go through in Start Your Profits Today?
 
  A. You learn how to pinpoint the most profitable products to promote. You like that title?! I like to have snappy titles that inspire you to take action as it’s not all sexy make-money stuff right from the beginning. There are obviously crucial steps you need to take in preparation. You know – to get your website online, to get your website address and to add words and pictures to your website etc.
 
  Q. So what exactly do you need if you’re a beginner starting out trying to make online? Are there some items you need to buy?
 
  A. Great question – yes you do need to have a few essentials. You just can’t make money online without them. You’ll need your own website address and of course your own website. I show you where to get this and the best, cheapest place to go for this in Start Your Profits Today. Other than that you can do everything else pretty much for free.
 
  Q. So you don’t need to buy lots of different things to get started online?
 
  A. No not all. I’m a big believer in doing things that are free! I started out with nothing, working from my bedroom in a poxy one-bed bachelor apartment. Now I live in $800,000 house in the country. My point? When I started out if there was a free way to do something – I found it! And I’m still that way now so I uncover some of these insider money-saving secrets in the videos as well.

 Q. So wrapping up then – who would you say would benefit from these videos? Do you need to have a basic level of knowledge on the internet to get started?
 
  A. If you can turn on your computer you are good to go! Seriously! You’ll see that I take you by the hand and guide you through every step of the way. I hate jargon so you won’t see any of that and it’s all explained in simple English and you can go along and progress through to the money at your own pace.
 
  Q. You really do seem to have created a product that every newbie is going to want! So I guess the big question is – how much money can they make using
     Start Your Profits Today?
 
  A. Well this all really depends on your attitude. If you have a great attitude and you put in the time to go through the steps then there is honestly no limit. You could quite easily be bringing in a few hundred to a few thousand extra dollars a week once you are up and running. What you need to remember is that is exactly the same system that I use in my multi-million dollar business. It works for me, it works for thousands of other people and it will work for you too.
 
     That’s great Michael. Thank you again for your time today, I really appreciate you doing this interview for us. Well all that remains now is for anyone listening to this interview to get over to                            Start Your Profits Today and start your profits today!